Senior Vice President & Chief Operating Officer - WellSpan Medical Group Service Lines
Lyndsay Douglass
Executive Recruitment Program Director
Ask me about WellSpan being one of America's Greatest Places to work.
Serves as a key executive leader responsible for the strategic, operational, and financial performance of WellSpan Medical Group's (WMG) service lines. Ensures services are integrated and coordinated to deliver high-quality patient care, improve operational efficiency, and support organizational growth. Collaborates with executive leaders, physicians, Advanced Practice Providers (APPs), and external partners to advance initiatives that enhance patient experience, strengthen team member engagement, improve health outcomes, and position WellSpan Health/WMG as a market leader.
Strategic Leadership:
- Develops and implements strategic plans for service lines in alignment with WellSpan Health’s mission, vision, and goals with a focus on growth of market share, financial stability, and care redesign.
- Identifies and pursues opportunities for growth, including new service lines, new services, practice acquisitions, and strategic partnerships.
- Leads the development and execution of operational strategies to improve service delivery, patient access, facility strategies, and care coordination.
- Oversees the integration of clinical and non-clinical services to ensure seamless patient care and operational efficiency.
Operational Management:
- Ensures the efficient and effective operation of all service lines, including staffing, budgeting, resource allocation, and performance management.
- Implements best practices and operational standards to optimize productivity, reduce costs, and enhance the quality of care.
- Develops and monitors key performance indicators (KPIs) to measure success and drive continuous improvement.
- Oversees the implementation of technology solutions to support clinical operations, patient access, and provider productivity.
Financial Oversight:
- Directs budget strategy and performance across all service lines to ensure financial strength, sustainability, and growth.
- Rigorously monitors financial performance, identifies opportunities to improve margin and efficiency, and drives corrective action as needed.
- Partners with finance to develop financial reports, forecasts, and business cases that inform investment and strategic decision-making.
Quality and Safety:
- Ensures the delivery of high-quality, patient-centered care across all service lines.
- Implements quality improvement initiatives and patient safety programs to enhance clinical outcomes and patient satisfaction using Lean tools.
- Monitors compliance with regulatory requirements and accreditation standards.
Leadership and Team Development:
- Provides visionary leadership and mentorship to service line dyads, directors, managers, and staff.
- Fosters a culture of collaboration, accountability, and continuous learning.
- Promotes professional development opportunities and succession planning to build a strong leadership pipeline.
- Leads efforts to improve team member engagement, satisfaction, and retention.
Stakeholder Engagement:
- Builds and maintains strong relationships with medical staff, regional SVPs, hospital leadership, community partners, and other stakeholders.
- Represents the medical group in various forums, including community events, industry conferences, and professional associations.
- Communicates effectively with internal and external stakeholders to promote WellSpan Health’s vision, goals, and achievements.
Qualifications Include:
- Master's Degree in healthcare administration, business administration, or a related field required.
- At least ten years progressive leadership experience in healthcare administration, with a focus on service line management and operations required.
- Proven track record of driving strategic initiatives, improving operational efficiency, and achieving financial goals.
- Experience in managing large, multi-specialty medical groups or healthcare systems.
You’re unique and you belong here.
At WellSpan Health, we are committed to treating all applicants fairly, regardless of their job classification. If you require assistance or accommodation due to a disability, please reach out to us via email at careers@wellspan.org. We will evaluate requests for accommodation on a case-by-case basis. Please note that we will only respond to inquiries related to reasonable accommodation from this email address. Rest assured, all requests for assistance or accommodation are handled confidentially, allowing applicants to share their needs openly and honestly with us.
Team Member Benefits
Did you know we’ve already invested to keep medical insurance premiums stable and will continue to invest to ensure they remain unchanged in 2026?
Our medical, dental and vision benefits are among the best in the country, with team members contributing only about 13% of their payroll wages—far below the national average.
In our most popular plan, WellSpan Plus, you pay 0% co-insurance after meeting your deductible. Even in our other plans, the coinsurance rate is just 5%, which is significantly lower than the typical cost for health care workers.
Ready to learn more about our comprehensive benefits? Visit WellSpan Benefits.
- Sign on incentives for new employees
- Medical, dental and vision insurance
- Life and accidental death insurance
- PTO bridging
- Short term disability
- Contact us to learn more

Welcome. Respect. Value.
Belonging at WellSpan
WellSpan Health creates an environment that fosters belonging, ensures every team member feels comfortable, connected and able to contribute and delivers personalized experiences that empower everyone to excel.
At WellSpan, people aren’t just employees. We’re individuals, and we want to be treated as unique human beings. That’s why we’re committed to creating One Size Fits One Human Experiences. After all, we are friends and neighbors, serving and working alongside our friends and neighbors.
WellSpan Health is an Equal Opportunity Employer. It is the policy and intention of the System to maintain consistent and equal treatment toward applicants and employees of all job classifications without regard to age, sex, race, color, religion, sexual orientation, gender identity, transgender status, national origin, ancestry, veteran status, disability or any other legally protected characteristic. WellSpan Health does, however, have a tobacco-free/nicotine-free hiring policy.

Award Winning